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| Posted: 21 Oct 2005 23:07 Last Edited By: drugstores4u | ||
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1 Keyword in URL First word is best, second is second best, etc.
2 Keyword in domain name Same as in page-name-with-hyphens 3 Keyword in title tag Keyword in Title tag - close to beginning title tag 10 - 60 characters, no special characters The Florida Update EVEN penalized for this, as part of the OOP. That was absurd, but effective. 4. Keyword in description meta tag Shows theme - less than 200 chars.(Was part of Google Florida OOP) Google no longer relies upon this tag, but frequently uses it. 5. |
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| Posted: 22 Oct 2005 00:06 | ||
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5. Keyword in keyword metatag
Shows theme - less than 10 words.(Was part of Google Florida OOP) Every word in this tag MUST appear somewhere in the body.If not, it will be penalized for irrelevance.NO single word should appear more than twice.If not, it is considered spam. Google purportedly no longer values this tag, but others do. 6. Keyword density in body text 5 - 20% - (all keywords/ total words) Some report topic sensitivity - the keyword spamming threshold varies with the topic? 7. Keyword in H1, H2 and H3 Use H1 font style 8. Keyword font size 9. Keyword proximity (for 2+ keywords) 10. Keyword phrase order 11. Keyword prominence (how early in page/tag) 12. |
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| Posted: 22 Oct 2005 00:11 | ||
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12. NAVIGATION - INTERNAL LINKS :
Link should contain keywords.The filename "linked to" should contain the keywords.Use hyphenated filenames, but not long ones. 13. All internal links valid? Validate all links to all pages on site. 14. Efficient - tree-like structure: Two clicks to any page - no page deeper than 4 clicks 15. Intra-site linking : Appropriate links between lower-level pages 16. NAVIGATION - OUTGOING LINKS : Link only to good sites. Do not link to link farms. 17. Less than 100 links out total : |
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| Posted: 22 Oct 2005 00:14 | ||
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| http://www.google.com/webmasters/guidelines.html | ||
| Posted: 22 Oct 2005 00:23 | ||
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18. File Size : Absolutely do not exceed 100K page size.
19. Freshness of Pages: Changes over time Newer the better - if news, retail or auction! Google likes fresh pages. So do I. 20. Frequent updates = frequent spidering 21. Site Size - Google likes big sites 22. Site Age - Old is best. |
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